Get the most
out of your data
Send the right message to the right person at the right moment. Ovatic's marketing module turns visitor data into loyal customers.
Data-driven marketing, without complexity
Everything you need to understand, reach and engage your audience: in one integrated platform.
Segmentation & Selections
Create targeted audiences based on purchasing behaviour, visit frequency, interest and location. Send only relevant messages — no unnecessary spam.
- Behaviour-based segmentation
- Demographic filters
- Dynamic lists that update automatically
Email & Campaigns
Design beautiful emails in the drag-and-drop editor. Schedule campaigns in advance, automate follow-ups and measure open rates and clicks per mailing.
- Drag-and-drop email editor
- Automated campaigns
- A/B testing on subject lines
Analytics & Reporting
Keep your finger on the pulse with real-time dashboards. Track campaign performance, visitor patterns and revenue per performance or period.
- Real-time campaign dashboards
- Revenue analysis per event
- Export to Power BI and Excel
The right message at the right moment
Whether you're informing, stimulating or collecting feedback, Ovatic helps you at every step of the customer journey.
Inform
Keep your visitors informed about upcoming events, programme changes and news. Automatically and personally.
- Automatic invitation emails
- Announcements and reminders
- Personalised newsletters
Stimulate
Increase your revenue with smart cross-sell and upsell suggestions. Offer related performances, catering or merchandise at the right moment.
- Automated cross-sell emails
- Loyalty programmes and benefits
- Targeted discount campaigns
Survey
Collect feedback after every event. Find out what visitors really think and improve your programming based on real data.
- Automatic post-event surveys
- NPS and satisfaction measurements
- Results directly in the dashboard
In-depth
analytics
More than numbers: real insights. Ovatic combines ticketing data, CRM and campaign results in clear dashboards that help you make better decisions.
- Revenue overview per event, period or venue
- Visitor profile with purchase history
- Campaign performance: opens, clicks, conversions
- Compare sales channels (online, box office, widget)
- Export to Excel or Power BI
Targeted
segmentation
Every visitor is unique. With Ovatic you create dynamic segments based on behaviour, interest and purchase history, and reach each segment with the message that fits.
Trusted by leading
cultural organisations
We are very pleased with the onboarding and conversion process and have nothing but praise for the support Ovatic provided throughout. We're also delighted with how effortlessly everything works.
Anne Walstra
Ticketing Coordinator, Theater de Lampegiet
We process our phone reservations with iDEAL payment requests directly from the Ovatic POS. It saves us an enormous amount of time and works brilliantly.
Gerie Wiedenhof
Front Desk & Box Office, De Agnietenhof
Marketers can now very quickly and easily build their own audience selections for campaigns, enabling far more targeted outreach.
Jeanine Dijkhuis
Marketing Manager, Theater Lampegiet
Ready to strengthen your marketing?
Discover how Ovatic turns your visitor data into loyal fans. Book a free demo.