Sparklink is an Antwerp-based software and digital company that helps organisations simplify and automate work processes through custom software and smart integrations. With a team of over forty engineers, solution architects and creative thinkers, they work for clients across diverse sectors including entertainment, sports, logistics and financial services. Well-known clients include Ancienne Belgique, DE SINGEL and TivoliVredenburg.
Sparklink specialises in Salesforce implementations and marketing automation. They combine deep platform knowledge with the ability to build complex integrations that connect different systems seamlessly. In addition to Salesforce, they work with cloud platforms including Google Cloud, Microsoft Azure and AWS.
Sparklink built the integration between Ovatic and Salesforce Marketing Cloud. Through this integration, visitor data and transaction data from Ovatic are automatically synchronised with Salesforce Marketing Cloud, where they can be used for targeted email campaigns, segmentation and personalised communication. Organisations using both Ovatic and Salesforce Marketing Cloud can benefit from a fully maintained integration built by Sparklink.
